UI UX Case Study : Amartha Gold Investment

Deskripsi

This case study is a part of Kominfo & Skillvul’s Digital Talent Scholarship PRO Academy (PROA) program’s final assignment. We are directed to create a UI/IX design for the new business segment inside the existing system. It might seem easier as we only need to follow the existing guide. But, by default, we are confined to certain rules, which makes us hesitate to experiment with the concept. The objectives are: -Create a fresh UI/UX design for the new business unit -Seamless integration with the existing design system -A simple yet secure transaction system -Provide affordable, secure, and reliable investment option -Gamification and rewards for transactions to motivate investments I feel that we are still in the very early stage of development as we have not touched the gamification section of this challenge. But, foundation-wise, I believe we have a somewhat solid understanding of how this works; which, for me, is the most important part of this program and study case. After User testing, 6 out of 7 scores were given to us. Our test users claim that the app's design and flow is easy to understand and align with their expectations.